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February, 2012

MITX Announces New Chairman, Joe Grimaldi, CEO & Chairman of Mullen


The Massachusetts Innovation & Technology Exchange (MITX), New England's leading digital marketing, media and Internet business nonprofit association, announced today that Joe Grimaldi, CEO-Chairman of Mullen, will be the organization's new Chairman.

Boston, Mass., February 6, 2012 - The Massachusetts Innovation & Technology Exchange (MITX), New England's leading digital marketing, media and Internet business nonprofit association, announced today that Joe Grimaldi, CEO-Chairman of Mullen, will be the organization's new Chairman.

As Chairman, Grimaldi will provide MITX with key external support in the business community, oversee the organization's operational and strategic plan, and provide ongoing leadership for MITX's Board of Directors. The Chairman is also an important voice for MITX's mission to grow and advance the digital marketing and Internet business community as part of the innovation economy in Massachusetts.

"Joe Grimaldi is the perfect person to lead MITX into our next phase of growth," said MITX President Debi Kleiman. "Our community lives at the intersection of marketing and technology; it's dynamic, growing and innovating. Joe is about all that and more. He has been a leader on the MITX Board for many years and was part of the founding team for FutureM (MITX's weeklong festival about the Future of Marketing). Joe's leadership is key to growing important initiatives like FutureM and helping us shine a national spotlight on our innovative digital sector."

"The companies and people that MITX convenes and represents are inventing the future of marketing, media and technology," said Grimaldi. "Through its leadership, programs and advocacy, MITX accelerates economic growth and talent-pool expansion for our sector and elevates leadership recognition for our region and Boston, specifically. I am honored to have been asked to chair the organization and eager to make an impact working with the outstanding Board and MITX team."

Emily Nagle Green, who most recently served as the organization's Chairman, will officially step down in April. "In the 10 years that I've been involved with MITX, our value to the community has evolved as rapidly as the technology landscape that provides the context for what we do. I'm proud of the unique contributions that MITX makes and loved being a part of its success," said Green.
This past year has been MITX's most successful ever; one that saw the organization reach new heights in membership and participation from the community.

About MITX
Established in 1996, MITX - the Massachusetts Innovation & Technology Exchange - is the leading industry organization focused on the Web and mobile, bringing together the digital marketing, media and technology community to engage in what's next and how it will impact the marketing and business worlds. Connecting more than 7,500 professionals in New England, MITX is a dynamic community of thought leaders and collaborators in search of insight, education and opportunity. Creator of FutureM, MITX is headquartered in Boston, Mass. For more information, visit http://www.mitx.org/.

About Joe Grimaldi
An advertising industry leader, Joe Grimaldi is CEO-Chairman of Mullen, a progressive interdisciplinary agency whose clients include the likes of JetBlue, Zappos, Google and NOOK from Barnes & Noble.

Joe was one of the original partners at Mullen, joining the firm 29 years ago when it had 10 employees and barely $1 million in revenue. Mullen has grown by many multiples since then. Last year Advertising Age named Mullen #3 on its Agency A-List and this year one of 10 Stand-Out Agencies in the World. Fast Company included Mullen in its 50 Most Innovative Companies issue, placing it #4 in the Marketing and Advertising industry. All these honors were awarded based on Mullen's new-business performance, client success, innovative creative product and progressive organizational transformation. Joe was personally recognized by the Boston Business Journal as one of the Power 50, a list of the region's most influential businesspeople.

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