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February, 2012

MITX and the Pulse Network Announce FutureM and Inbound Marketing Summit Boston This October


MITX, the nation's largest non-profit trade association for the digital marketing and Internet business industry, and The Pulse Network (TPN), a leading provider of enterprise social TV, digital media and event solutions, announced October 23-26, 2012 as the dates for an integrated FutureM and Inbound Marketing Summit program in Boston.

MITX and the Pulse Network Announce FutureM and Inbound Marketing Summit Boston This October
Top Marketing Events Explore the Latest and Next Generations of Marketing Innovation

FutureM 2012The Massachusetts Innovation & Technology Exchange (MITX), the nation's largest non-profit trade association for the digital marketing and Internet business industry, and The Pulse Network (TPN), a leading provider of enterprise social TV, digital media and event solutions, have announced October 23-26, 2012 as the dates for an integrated FutureM and Inbound Marketing Summit program in Boston.

Known as the must-attend intellectual marketing mash-up, FutureM brings together marketing and technology innovators to contemplate and celebrate the future of marketing. Now in its third year, the community driven, multi-location event experience offers participants the opportunity to tap into the freshest thinkers in marketing, media and technology and spotlights the Greater Boston region as a leader in this arena.

In its 5th year, the Inbound Marketing Summit is the leading event for learning the business of digital and social marketing, reaching thousands of participants in its host cities and online. Inbound marketing, a particular strength of Boston's, will continue to be a focus for the event, with plans to feature the latest in social media, content automation and social CRM best practices. The event will also be adding a mobile marketing track with sessions and workshops featuring leaders in mobile content, location advertising, and marketing.

"In many ways, the city of Boston is the third partner in our relationship with TPN for this event," notes Debi Kleiman, President of MITX. "Boston is home to an awesome ecosystem of tech companies, entrepreneurs, forward-thinking agencies, and students, and that is why this integrated marketing event, and the conversation it creates year-round, is being hosted here in October."

FutureM will come together with Inbound Marketing Summit on October 23-24 at Boston's Hynes Convention Center. FutureM will continue to showcase the Greater Boston area with additional events and parties throughout the metro-area, starting on October 23 and extending through October 26.

"FutureM boasts the best forward-thinking innovations and ideas transforming the marketing and media world," adds Kleiman. "Partnering with TPN allows us to also educate attendees on the business of marketing today, highlighting the reasons why Boston has become, and will continue to be, the hub of modern marketing."

"Last year our Boston event was amazing. By partnering with MITX, we are raising the bar and creating an experience that allows attendees to tap into the intelligence and excitement that surrounds the present and future of marketing," said Stephen Saber, CEO of The Pulse Network.

To learn more about FutureM and IMS, visit: http://futurem.org/ and http://www.inboundmarketingsummit.com/.

About MITX
Established in 1996, MITX -- the Massachusetts Innovation & Technology Exchange -- is the leading industry organization focused on the web and mobile, bringing together the digital marketing, media and technology community to engage in what's next and how it will impact the marketing and business worlds. Connecting more than 7,500 professionals in New England, MITX is a dynamic and growing community of thought leaders and collaborators in search of insight, education, and opportunity. Learn more at http://www.mitx.org/.

About The Pulse Network
The Pulse Network provides digital media and event solutions along with an innovative content automation platform for delivering engaging programming, campaigns, and video communities. A pioneer in Enterprise Social TV, The Pulse has become the partner of choice for numerous B2B and consumer brands. Learn more at http://www.thepulsenetwork.com/.

Originally posted on BusinessWire.

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