MITX - Massachusetts Innovation & Technology Exchange


May, 2012

Boston Business Journal Honors Fiksu as a 2012 "Best Place to Work"

The Boston Business Journal has named Fiksu, Inc. (, the industry's first cost-effective mobile app user acquisition platform spanning the global mobile ecosystem, one of the Best Places to Work in Massachusetts in its tenth annual regional awards program. The honor recognizes Fiksu's achievements in creating a positive work environment that attracts and retains employees through a combination of employee satisfaction, working conditions and company culture.

Fiksu was one of over 400 companies to qualify for consideration based on a two-stage nomination process and the results of employee-satisfaction surveys taken throughout March and April.

"The past 12 months have been fantastic for Fiksu as we've experienced rapid momentum and growth, a credit to the outstanding team that we've assembled," said Micah Adler, chief executive officer, Fiksu. "We've worked hard to build a culture of innovation, collaboration and excellence, and are honored to be recognized by one of Boston's leading publications for our ongoing commitment to our employees."

"Fiksu is the perfect environment to network with the smartest minds in mobile and the friendliest folk in Boston," said Benj Shasha, client development manager, Fiksu.

Echoing this sentiment, Justin Principe, inside sales representative, Fiksu, said, "I wake up every morning truly excited to come to work."

"Our Best Places to Work event will again recognize the importance of cultivating a great workplace culture as a competitive advantage," said Chris McIntosh, publisher of the Boston Business Journal. "Companies on our list can be justifiably proud of creating a high level of workplace satisfaction during an economy where traditional rewards like big raises and bonuses aren't as easy to give. In good times and in bad, our results validate how the creation of the right corporate culture can create powerful business advantages. Employees are proud to work for companies that are about more than just business."

The survey project was launched in January by the Boston Business Journal in conjunction with market research firm Quantum Workplace of Omaha, NE. Companies were evaluated on the results of more than 18,000 employee-satisfaction surveys. Employees answered questionnaires that addressed such factors as their pride in the company, company encouragement, support and recognition of achievement and relationships with co-workers and supervisors. The results were analyzed and scored by assigning points to each question.

Fiksu is a well-funded and fast-growing company seeking talented individuals to help support and manage a growing portfolio of clients. The company is actively hiring for its Boston headquarters and Northampton, Mass. locations. For more information, please visit:

About Fiksu
Fiksu, Inc. helps leading brands boost iOS and Android mobile app ranking and secure large volumes of loyal users. The Fiksu® for Mobile Apps platform spans the entire mobile ecosystem providing the most cost-effective, predictable and intelligent mobile advertising solution, slashing user acquisition costs and ensuring sustained user engagement. Based in Boston, Mass., Fiksu is venture-backed by Charles River Ventures. More at and on the Fiksu blog.

About the Boston Business Journal
The Boston Business Journal is Greater Boston's leading source of business news, information and events, reaching readers through the weekly print publication, the website and e-mail products. The BBJ also prints the annual Book of Lists - the region's top resource for business decision-makers seeking information about potential clients, suppliers and partners. The Boston Business Journal is published by American City Business Journals, the nation's largest publisher of metropolitan business news.

Source: PR Newswire

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