MITX - Massachusetts Innovation & Technology Exchange


Event Detail

2015 MITX eCommerce Summit: “The Future of Shopping” 03/03/2015
Event Type: MITX Event
Dates: 03/03/2015
Times: 08:00am - 05:00pm

Platinum Sponsors:


Event Sponsors:

For sponsorship opportunities, please contact Kara Boudreau (

Location: Federal Reserve Bank of Boston
600 Atlantic Ave, #100
Boston, MA


Join us at the 2015 MITX eCommerce Summit as we explore “The Future of Shopping.” You’ll return to the office better equipped to shape the customer experience and maximize acquisition and conversion. Featured presentations and discussions will cover: the convergence of content and commerce for engagement and sales, retailer spotlights, shopper science, the company structure, teams, and technology systems for maximum impact, game changers driving the future of retail marketing, both online and off, mobile and more!

2015 Advisory Board:

  • Kavita Baball, SVP, Customer Experience & Retention, ShoeBuy
  • ​Catherine Bassett, Senior E-Commerce Product Manager, Rue La La
  • Igor Bekker, VP, Ecommerce, Alex & Ani
  • Elaine Boltz, SVP, Ecommerce, TJX Companies
  • Patrick Cassidy, Head of Global Digital Brand Marketing, New Balance
  • Nava Cretu, Business Analyst, TripAdvisor
  • ​Brett Leary, VP/Group Director of Mobile, DigitasLBi
  • Ed Macri, SVP, Marketing & Analytics, Wayfair
  • ​Alan Osetek, Global President, Resolution Media, Omnicom Media Group
  • Millie Park, Sr. Director, Commerce & Community, Zipcar
  • Rob Schmults, VP of Ecommerce, Talbots
  • ​Peter Sheldon, VP & Principal Analyst, Forrester
  • Seth an der Swaagh, Head of Performance Marketing, Northeast, Google​

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