MITX After Dark brings you all the things you love about our networking events: awesome people, complementary food and drink, and great conversation. This event gives you an inside look at one of our member companies: Rue La La
Commerce is a marketing and tech dominated activity; as people shop on their own terms with their phones, the walls between online and offline are disappearing as well as the rules on how, when and with whom people shop. Rue has the mobile platform, the marketing savvy, and the rapidly growing loyal customer base to lead this revolution. Join Jeff Steeves and Melissa Studzinski from Rue La La’s Marketing team to hear about how we are revolutionizing online ecommerce through driving a “Mobile First” philosophy and working on key personalization initiatives.