Your marketing education has prepared you to build ad campaigns and launch marketing materials that make an impression in the world. But as you enter the growing tech and innovation space of Boston and Cambridge, are you prepared to potentially switch gears into startup mode? Find out by experiencing a day as a startup founder. The MITX Future Leaders Group invites college students invited to form teams of 2-5 people and participate in an all-day hackathon to "experience the life of a startup entrepreneur."
Purpose of Event:
To develop an understanding of the business world beyond marketing and experience a day in the life of a "startup founder." Teams will develop an idea that uses technology and innovation as a platform to make a significant impact in the Boston community. This idea will then be delivered in a five minute pitching competition at the end of the event.
Students will have access to members of the MITX Future Leaders Group during the entire event in order to receive expert mentorship valuable to the growth of their ideas.
General Judging Rubric:
Students will be judged by executive members of Boston & Cambridge area businesses, many of whom sit on the MITX Board. These judges will act as potential "investors" of the business pitches, providing students with real-world experience in receiving buy-in for a product or service idea.
Young professionals from the MITX Future Leaders Group will provide short presentations throughout the course of the event to help guide teams as they build their business. These leaders come from organizations such as Google, PLASTIQ, HubSpot, Wayfair, EverTrue, TUGG, Hill Holiday, Digitas, and Constant Contact.