The Power in Our Palms: We Are All Technologists
One of the final events in the recent City Awake Fierce Urgency of Now festival was a session with Accenture called “We Are All Technologists.”...
If You Don’t Give a Marketer a Cookie: How to Effectively Reach Your Customers Without Third-Party Cookies
Most people like cookies, just not the kind that follow you around the internet. Major announcements have been made recently relative to how the use of third-party cookies...
The Summer of 2021 Will Shape the Future of Advertising
Our typical summers are heralded in with talk of warmer weather, can’t-miss events, blockbuster movies and songs that will stay stuck in your head for...
Customer-Focused: What Brand Leaders Should Keep Top of Mind in 2021
With the acceleration of digital transformation brought on by the pandemic, brand leaders have had no choice but to adapt—and adapt quickly. During our recent FutureX Discover: Year...
How to change your marketing mindset to embrace the customer experience
The pandemic spurred an unprecedented shift in consumer behaviors and needs, forcing us to reconfigure lifestyles, adapt to uncertainty, and deal with the emotional toll...
Lessons from 2020: How to Innovate and Create Through the Next Year
As we prepare to leave 2020 behind us, it’s important that we take the lessons learned from this arduous year to ensure we step into...